Brand identity unveiled for 2025 UEFA Europa League final in Bilbao

The brand identity has been unveiled for the UEFA Europa League final in Bilbao, Spain, as the debut season of the league phase draws to a dramatic close with all 36 clubs in action and places in the knockout phase up for grabs.

The eye-catching design pairs the UEFA Europa League trophy and the energy waves in a dynamic grid incorporating some key Bilbao landmarks, highlighting the city’s cultural significance and architectural heritage.

The typography in the host city logo draws inspiration from the Basque region, with a lettering style influenced by ancient engravings and inscriptions.

In the lead-up to the final – which will take place at the San Mamés Stadium on Wednesday 21 May – the branding will be prominent throughout the host city, at the showpiece venue, on UEFA.com and on promotional material.

Note to media
To download the high-resolution key visuals please click here.