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Trophy starts London tour in trendy Chelsea

The UEFA Champions League Trophy began its London tour in fashionable Chelsea, where it will spend five days in Duke of York Square at the top end of the city's famous King's Road.

Trophy Tour – Duke of York Square ©UEFA.com

The UEFA Champions League Trophy kicked off its tour of London today in Duke of York Square, just down the King's Road from Sloane Square, having been left in the care of the English capital by UEFA President Michel Platini on Wednesday.

The trophy cut quite a dash in fashionable Chelsea, an area synonymous with swinging London, as Londoners and tourists flocked to see the sunshine glinting off the biggest prize in world club football.

The UEFA Champions League Trophy was joined by its UEFA Women's Champions League counterpart, with the two cups set to be showcased inside an iconic London black cab for the next five days. Fans also took time to learn more about the UEFA Champions Festival, a week-long celebration of football which starts in Hyde Park on Saturday 21 May in the run-up to the Wembley Stadium final on 28 May.

Supporters wishing to attend the 2010/11 UEFA Women's Champions League final in London can purchase tickets now priced at £3 for under-16s and £5 (€5.90) for adults. They can be bought via a portal on Fulham FC's official website or by calling +44 (0)843 208 1234 (option 1) 24 hours a day, seven days a week (no booking fees apply online).

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